Menu
SportingSmiles was established in 2009 under current President and CEO, Evan McCarthy. Since then, SportingSmiles has expanded into the leader of the online dental industry serving over one million customers world-wide. Based in Waukesha, Wisconsin SportingSmiles crafts teeth retainers, night guards, custom whitening trays, and sports mouthguards.
Too many people are unable to afford quality dental products due to high costs or can’t take time out of their day to go see the dentist. Until SportingSmiles was created, custom dental and orthodontic products were only available through dentists and orthodontists.
SportingSmiles set out to develop a process to create custom dental products with affordable prices while maintaining dental lab quality. By working directly with SportingSmiles, customers can eliminate the “middleman” and receive high-quality, custom orthodontic products at the lowest price available.
In 2011, everything changed for SportingSmiles with the invention of the patented impression kit. McCarthy successfully designed and patented the world’s first dual-arch adjustable dental impression tray which adjusts to all mouth sizes. The tray can be used on both upper and lower teeth and has changed the way dental impressions are taken by individuals.
Before our patented dental impression tray was invented, it was extremely difficult for a person to figure out what size tray they needed, which resulted in unnecessary spending. Trial and error was generally the only way to find the right size, making online distribution difficult.
Now, with our patented trays there is no more guessing. Customers can quickly and easily get an accurate impression of their teeth in the comfort of their home.
Customers have the options of following easy instructions in a pamphlet or watch a step-by-step video that has been professionally crafted to help customers take the perfect impressions so our lab techs can create the best dental products.
In 2018, SportingSmiles expanded into the technology horizon becoming a trailblazer in digital dental solutions. Investing in state-of-the-art 3D scanners and printers, SportingSmiles began to scan impressions and keep them on file for life.
This unique service keeps customers molds in digital form with our 3D Scanner. This eliminates having to make new impressions over and over again and saves our customers time and money.
Reorders are a large part of SportingSmiles and we’ve had many repeat customers throughout the years. With the option to keep impressions on file for life, we’ve made many lifelong customers who return to SportingSmiles for their trusted retainers and night guards.
Our customer service strives to provide the best care and speedy solutions for our customers. The 3D printers and scanners have scaled our business and allowed us to process reorders faster.
